The French house fêted its newest Coco Crush ambassador with a special performance from Lily Allen
Courtesy of Chanel
The new year is already off to a fabulously fashionable start—just take it from Chanel. Last night, the French maison took to the iconic Château Marmont in Los Angeles for a two-fold celebration. The evening toasted both the brand’s Coco Crush collection and its newly appointed fine jewelry ambassador, Gracie Abrams.
The singer, who is a frequent wearer of Chanel, embodies the jewelry’s playful energy in the “Hide and Seek” campaign alongside Mona Tougaard, Qun Ye, Mathilda Gvarliani, and Akon Changkou, directed by Gordon von Steiner. Abrams brings her own sense of youthful, California-cool personal style to the collection: “My favorite Chanel pieces are always the ones that I can imagine [paired] with my favorite jeans,” she told ELLE last summer.
